Deck & papers
The complete package for an accident firm: the presentation deck, the case study with the scaled model, and the journey rationale with the client-journey friction map. All brand-compliant, all built from the same scale, the same model and the same SCALE engine as the interactive diagnostic.
The Case Value Diagnostic
Twenty-three steps from symptom to readout: the 1–5 scale, the attorney's own mix, two lessons, the live case-mix model, the client journey, the SCALE engine and a booked strategy session.
The Case Value Diagnostic — presentation
The market, how families choose, the scale, the scaled model, lead value, click funnel vs journey, symptoms of a brand gap, S·C·A·L·E, the client journey, intake, psychological triggers, proof, programs, ninety days, compliance.
Case study and scaled model
The argument in one page, the market, the 1–5 scale, the model and lead-value table, the symptom map, the client journey, the SCALE engine for an injury practice, proof, programs, ninety days, compliance and sources.
Journey rationale and client-journey friction map
Why the journey is built this way: the planned end, the map, segmentation, every psychological trigger and where it sits, scoring and findings, compliance, data flow and the pre-launch checklist.
Why the journey is built this way
The rationale as a clickable page beside the journey, for whoever is reviewing the build.